Mette Collections brings international design objects to Australian homes by partnering with designers who create high quality, timeless pieces.
The brief was to attract a discernible and unique audience who valued the story and craftsmanship behind a beautiful object.
Revolving around the idea of collectibility, a variable logotype was incorporated to help the identity feel individual and distinct. By providing a range of logotypes, Mette established itself as something new and exciting whilst retaining brand familiarity — a testament to their unique and carefuly curated products.
A suite of brand illustrations were developed to help communicate the type of products sold, until Mette partnered with enough designers to utilise their own product photography.
